Any reason Bleach didn't reach the Popularity of it's Contemporaries? ( Naruto & One Piece)

So yeah in case you didn't know, One Piece, Naruto & Bleach all "relatively" came out around each other and over time became huge series for the magazines. Fans at least in the west as from I can

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BLEACH CHANGED MY LIFE, Watch me draw #Ichigo WITHOUT REFERENCE! I have a lot of other influences, Murata, M. Night, Kubo, Oda, Kishimoto, Nolan, Fincher, Crilley, and more

Any reason Bleach didn't reach the Popularity of it's Contemporaries? ( Naruto & One Piece)

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Any reason Bleach didn't reach the Popularity of it's Contemporaries? ( Naruto & One Piece)

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Why is Naruto so popular in the West instead of other anime like Bleach and One Piece? - Quora

What Are The Big Three Anime?. Anime is divided into countless genres…, by Aridalton