Factors behind the worldwide popularity of Mobile Legends: Bang Bang - Gamicsoft

Since its release on July 14, 2016, Mobile Legends: Bang Bang (MLBB) has taken the mobile gaming world by storm. Developed by Moonton, a Chinese game developer, MLBB is a multiplayer online battle arena (MOBA) game that has gained immense popularity worldwide. The game is one of the most successful mobile games of all time, having surpassed 1 billion downloads back in 2020, and still holds a massive player base of more than 78 million active players within the last month

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