How Shein Decided to Partner With Rival Forever 21 — The Information

When Shein announced a partnership with Forever 21 in August, it unveiled a deal that would align two firms that might otherwise be enemies: a China-founded online fashion retailer and a U.S. brick-and-mortar retail label that’s bleeding sales to e-commerce upstarts. The deal involves Shein

Shein and Forever 21 are now fast-fashion friends

Fast-Fashion Brand Shein Explained

Shein is tailored for America's love of fast fashion : NPR

Shein sets ambitious revenue target ahead of IPO

Shein signs deal with Forever 21 as fast fashion expands footprint

Shein x Forever 21: 'If You Can't Beat Them, Join Them

Shein to launch in-store shopping with major retailer partnership - CEO says fashion is 'more accessible to all

Shein x Forever 21: 'If You Can't Beat Them, Join Them' – Sourcing Journal

Shein buys in to Forever 21

Shein and Forever 21 to Partner, Make Fast Fashion Even More Inescapable - Fashionista

What Shein and Forever 21's partnership means for both retailers

Sparc Group Teams Up with Chinese DTC Powerhouse Shein in a Unique Partnership