Do It for the Culture: The Case for Memes in Qualitative Research
Por um escritor misterioso
Last updated 22 abril 2025

Memes are a prominent feature of global life in the 21st century. The author asserts that memes are significant to current and future qualitative research. In particular, the text establishes memes as: (a) part of everyday communication, expression, and explanation, thus useful in qualitative research; (b) valuable cultural units and symbols; (c) forms of rapport building and cultivating relational research; (d) approaches that bolster and sustain remote data collection; (e) methods that infuse agency, humor, and creativity into the research process. The author then showcases distinctive ways memes can be effectively incorporated in qualitative research pursuits and publications. The article concludes with the necessity of data collection and representation approaches that advance the meaningfulness and cultural-relevance of qualitative inquiry.

Memes: Take a look at miaow, The Independent

Memes to Movements: How the World's Most Viral Media Is Changing Social Protest and Power by An Xiao Mina

When memes aren't funny - The Signal

The life of COVID-19 mask memes: A diachronic study of the pandemic memescape

Memes in Digital Culture by Limor Shifman

Making Sense of Memes: Where They Came From and Why We Keep Clicking Them - Inquiries Journal

40+ Hilarious research memes that will make you smile

Meme factory cultures and content pivoting in Singapore and Malaysia during COVID-19
The hidden bias of internet memes

PDF) Do It for the Culture: The Case for Memes in Qualitative Research
Solved 10. Ms Lovendino and her team are interested in

Do It for the Culture: The Case for Memes in Qualitative Research
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