Prada's Candy Crush fragrance campaign drives sales bounce, 1,800% traffic growth

For Prada Fragrance's foray into the casual gaming space via a new Candy Crush campaign, the payoff has been sweet.

Christina Alfaro on LinkedIn: Second Screen Strategy.

Prada Reveals New Candy Eau De Parfum Campaign And Introduces Virtual Muse

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40,000 Prada Samples Requested in Less Than a Day

Prada Reveals New Candy Eau De Parfum Campaign And Introduces Virtual Muse

Prada's Candy Campaign Features Virtual Muse

Max Albert on LinkedIn: 📣 Arguably the most successful video game marketing campaign in history…

Nobles Crawford posted on LinkedIn

The Prada Story: Ensuring The Brand's Future By Creating Unified Customer Experiences

In-Depth Insights for Marketers: Understanding the Gaming Industry

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